Analytics for Mobile Apps

Unlock your app’s full potential with data-driven insights to boost engagement, enhance performance, and drive growth.
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Benefits

Enhanced User Experience
Analyze retention, session duration, and feature adoption to refine UI, enhance functionalities, and increase satisfaction—leading to higher engagement and loyalty.
Boosted Revenue
Identify opportunities to boost in-app purchases, subscriptions, and ad revenue by optimizing user flows and refining monetization strategies for sustainable growth.
Improved User Acquisition
Optimize marketing spend by tracking CAC and ROMI, identifying high-value channels, and focusing resources on the most effective campaigns.
Comprehensive Analytics
Gain full visibility into the user journey, from download to engagement. Our end-to-end analytics systems help pinpoint bottlenecks, optimize performance, and enhance retention.

Our Approach

Although we offer tailored solutions, we follow a structured process to develop an analytics infrastructure for mobile app companies.

  • 1

    Define KPIs

    We begin by identifying KPIs that matter most and reviewing your existing infrastructure to determine the best approach.
  • 2

    Design and Build

    Next, we design the architecture of your custom analytics system and build it to start generating valuable reports.
  • 3

    Deploy and Optimize

    We deploy the system, monitor its performance, and assess its effectiveness to pinpoint areas for improvement.
  • 4

    Transfer Knowledge

    Finally, we provide documentation and training so you can effectively use your new system and continue optimizing your performance.

Learn How Data Analytics Can Help Your Mobile App Business

Transform your app’s data into actionable insights with our end-to-end mobile app analytics solutions.

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Roadmap

  • 1

    Define

    Identify KPIs and data solutions to track app performance.

  • 2

    Develop

    Create a tailored data analytics system for your app.

  • 3

    Deploy

    Explain how to effectively use the new data system to optimize app performance.

Product Reports

App Performance Report

Data on key app performance metrics, including crash rates, loading times, and feature usage.

Funnel Analysis

Identifying drop-off points in the user journey, optimizing registration, onboarding, and retention processes.

User Engagement Analysis

Behavior analysis of users, feature usage, and session durations.

Marketing Reports

CPL

Cost Per Lead

CAC

Customer

Acquisition Cost

User Retention Analysis

Conversion Rates

ROI/ROMI

Return on Investment/Return on Marketing Investment

Target Audience Analysis

Sales Reports

Revenue Report

Total revenue, in-app purchases, subscription rates, average revenue per user (ARPU).

Cohort Analysis

User behavior analysis, retention trends based on sign-up date, app version, and engagement level.

Key KPIs

  • User Engagement & Retention

    User Retention Rate
    Session Duration
    Feature Adoption Rate
    In-App Engagement Metrics 
  • Revenue & Monetization

    In-App Purchase Rate
    Average Revenue Per User (ARPU)
  • Customer Acquisition & Marketing Efficiency

    CAC
    CPL
    ROMI
    Conversion Rate

Our Stack

Data Warehousing
Data Ingestion
Data Transformation
Data Visualization

Does your Mobile App need analytics?

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