Nikolay refined the approach to marketing by using the necessary data and tools. Solution-focused approach to customer data enabled us to adjust our marketing strategy and apply flexible methods to each of the Ulmart customer segments. The proposed toolkit and data-driven approach helped us to improve customer feedback and make the marketing system more precise, this has brought transparency in our marketing efforts.
Nikolay helped our company to find answers and improve our marketing strategy, he built the marketing and customer analytics from scratch, and now we can more efficiently manage the budget.
Chief Executive Officer, Ulmart
